/* Concrete Website Guy - shared styles */
:root{
  --charcoal:#1c1e21;
  --slab:#e9e7e2;
  --slab-dark:#d7d4cd;
  --steel:#8a8d91;
  --steel-lift:#a7aaae;  /* meets 4.5:1 on charcoal at small sizes */
  --amber:#f5a300;
  --white:#ffffff;
  --maxw:1080px;
}
*{margin:0;padding:0;box-sizing:border-box}
html{scroll-behavior:smooth}
@media (prefers-reduced-motion: reduce){html{scroll-behavior:auto}}
body{font-family:'Barlow',sans-serif;color:var(--charcoal);background:var(--slab);line-height:1.55;font-size:17px}
h1,h2,h3,.disp{font-family:'Barlow Condensed',sans-serif;text-transform:uppercase;letter-spacing:.02em;line-height:1.05}
.wrap{max-width:var(--maxw);margin:0 auto;padding:0 24px}
a{color:inherit}
.btn{display:inline-block;background:var(--amber);color:var(--charcoal);font-family:'Barlow Condensed',sans-serif;font-weight:700;text-transform:uppercase;letter-spacing:.05em;font-size:20px;padding:14px 28px;text-decoration:none;border:none;cursor:pointer}
.btn:hover{background:#ffb92e}
.btn:focus-visible,a:focus-visible,input:focus-visible,select:focus-visible,textarea:focus-visible{outline:3px solid var(--amber);outline-offset:2px}

/* Header */
header{background:var(--charcoal);color:var(--white);padding:16px 0}
header .wrap{display:flex;align-items:center;justify-content:space-between;gap:16px;flex-wrap:wrap}
.logo{font-family:'Barlow Condensed',sans-serif;font-weight:700;font-size:24px;text-transform:uppercase;letter-spacing:.04em;text-decoration:none;display:block}
.logo span{color:var(--amber)}
.logo small{display:block;font-size:12px;letter-spacing:.14em;color:var(--steel);font-weight:600}
.nav{display:flex;align-items:center;justify-content:flex-end;flex-wrap:wrap;gap:10px 22px;min-width:0}
.nav a{font-family:'Barlow Condensed',sans-serif;font-weight:600;text-transform:uppercase;letter-spacing:.08em;font-size:17px;text-decoration:none}
.nav a:hover{color:var(--amber)}
.phone-link{font-weight:600;text-decoration:none;font-size:17px;white-space:nowrap}
.phone-link:hover{color:var(--amber)}

/* Hero */
.hero{background:var(--charcoal);color:var(--white);padding:64px 0 72px;position:relative;overflow:hidden}
.hero::after{content:"";position:absolute;left:0;right:0;bottom:0;height:10px;background:repeating-linear-gradient(45deg,var(--amber) 0 18px,var(--charcoal) 18px 36px)}
.hero .wrap{display:grid;grid-template-columns:1.15fr .85fr;gap:48px;align-items:center}
.hero h1{font-size:clamp(40px,5.6vw,64px);font-weight:700}
.hero h1 em{font-style:normal;color:var(--amber)}
.hero p.lede{margin:20px 0 28px;font-size:19px;color:#c9cbce;max-width:46ch}
.hero .sub-cta{display:block;margin-top:12px;font-size:15px;color:var(--steel-lift)}
.hero.slim{padding:48px 0 56px}
.hero.slim .wrap{display:block}
.hero.slim h1{font-size:clamp(34px,4.6vw,52px);max-width:24ch}

/* SERP visual */
.serp{background:var(--white);color:var(--charcoal);border:1px solid var(--slab-dark);box-shadow:0 12px 32px rgba(0,0,0,.35)}
.serp-bar{display:flex;align-items:center;gap:10px;padding:12px 16px;border-bottom:1px solid var(--slab-dark);font-size:14px;color:var(--steel)}
.serp-bar .q{background:var(--slab);border-radius:999px;padding:6px 14px;color:var(--charcoal);font-weight:500}
.serp ul{list-style:none;padding:8px 0}
.serp li{padding:10px 16px;border-left:4px solid transparent}
.serp li .t{font-weight:600;font-size:15px;color:#1a4fa0}
.serp li .d{font-size:13px;color:#5f6367}
.serp li.win{border-left-color:#2c9c5a}
.serp .gap{padding:6px 16px;text-align:center;color:var(--steel);letter-spacing:.3em;font-size:13px}
.serp li.you{border-left-color:var(--amber);background:#fff7e6}
.serp li.you .t{color:var(--charcoal)}
.serp li.you .tag{display:inline-block;background:var(--amber);font-family:'Barlow Condensed',sans-serif;font-weight:700;text-transform:uppercase;font-size:13px;padding:2px 8px;margin-left:8px;letter-spacing:.05em}

/* Proof strip */
.proof{background:var(--charcoal);color:var(--white);border-top:1px solid #2c2f33}
.proof .wrap{display:grid;grid-template-columns:repeat(4,1fr);gap:0}
.proof .cell{padding:22px 18px;border-left:1px solid #2c2f33}
.proof .cell:first-child{border-left:none}
.proof .num{font-family:'Barlow Condensed',sans-serif;font-weight:700;font-size:34px;color:var(--amber);line-height:1}
.proof .lbl{font-size:14px;color:#c9cbce;margin-top:6px}

/* Sections */
section{padding:72px 0}
.eyebrow{font-family:'Barlow Condensed',sans-serif;font-weight:700;text-transform:uppercase;letter-spacing:.14em;font-size:16px;color:var(--amber);background:var(--charcoal);display:inline-block;padding:4px 10px;margin-bottom:14px}
h2{font-size:clamp(30px,4vw,44px);margin-bottom:18px;max-width:22ch}
.section-lede{font-size:18px;max-width:62ch;color:#3a3d41}
.prose{max-width:68ch}
.prose p{margin-bottom:18px;font-size:17px;color:#2c2f33}
.prose h2{margin-top:44px}
.prose h3{font-size:24px;margin:32px 0 10px}
.prose ul{margin:0 0 18px 22px}
.prose li{margin-bottom:8px}

/* Math cards */
.math{background:var(--white)}
.math-grid{display:grid;grid-template-columns:1fr 1fr;gap:24px;margin-top:36px}
.math-grid.three{grid-template-columns:repeat(3,1fr)}
.math-grid.three .math-card h3{min-height:2.1em}
.math-grid.four{grid-template-columns:repeat(2,1fr)}
.math-grid.four .math-card h3{min-height:auto}
.channels{margin-top:22px;font-size:16px;color:#3a3d41;max-width:74ch}
.payoff{margin-top:26px;border-left:8px solid var(--amber);background:var(--slab);padding:26px 30px}
.payoff h3{font-size:clamp(21px,2.4vw,27px);margin-bottom:12px;max-width:34ch}
.payoff p{font-size:17px;color:#2c2f33;max-width:70ch}
.payoff p+p{margin-top:14px}
.math-card{border:2px solid var(--charcoal);padding:28px}
.math-card h3{font-size:24px;margin-bottom:10px}
.math-card .big{font-family:'Barlow Condensed',sans-serif;font-weight:700;font-size:44px;line-height:1}
.math-card p{margin-top:10px;font-size:16px;color:#3a3d41}
.math-card.bad .big{color:#b3261e}
.math-card.good{background:var(--charcoal);color:var(--white);border-color:var(--charcoal)}
.math-card.good .big{color:var(--amber)}
.math-card.good p{color:#c9cbce}

@media(min-width:821px) and (max-width:1000px){
  .math-grid.three{grid-template-columns:1fr 1fr}
  .math-grid.three .math-card:last-child{grid-column:1/-1}
}

.vs-sec{background:var(--white)}
.vs-prose{max-width:72ch;margin-top:24px}
.two-q{font-family:'Barlow Condensed',sans-serif;font-weight:700;text-transform:uppercase;
  letter-spacing:.02em;line-height:1.12;font-size:clamp(22px,2.9vw,32px);
  margin-top:30px;padding:22px 0 22px 24px;border-left:8px solid var(--amber);max-width:30ch}
.two-q span{display:block;color:var(--amber);margin-top:8px}
.vs-prose p{font-size:17px;color:#2c2f33;margin-bottom:16px}
.vs{display:grid;grid-template-columns:1fr 1fr;gap:20px;margin:34px 0 8px}
.vs-col{border:2px solid var(--charcoal);padding:24px 26px}
.vs-col h3{font-size:24px;margin-bottom:16px}
.vs-col ul{list-style:none;margin:0}
.vs-col li{padding:12px 0;border-top:1px solid var(--slab-dark);font-size:16px}
.vs-col li span{display:block;font-family:'Barlow Condensed',sans-serif;font-weight:700;
  text-transform:uppercase;letter-spacing:.08em;font-size:14px;margin-bottom:3px}
.vs-col.rent li span{color:#b3261e}
.vs-col.own{background:var(--charcoal);color:var(--white)}
.vs-col.own h3{color:var(--white)}
.vs-col.own li{border-top-color:#3a3d41;color:#e4e6e8}
.vs-col.own li span{color:var(--amber)}

.fair{background:var(--slab)}
.fair-prose{max-width:70ch;margin-top:22px}
.fair-prose p{font-size:17px;color:#2c2f33;margin-bottom:16px}
.fair-prose a{color:#1a4fa0;text-decoration:underline}

/* Keyword strip */
.kw{background:var(--slab)}
.kw-strip{display:flex;flex-wrap:wrap;gap:10px;margin-top:28px;max-width:760px}
.kw-strip span{background:var(--white);border:2px solid var(--charcoal);padding:8px 14px;font-family:'Barlow Condensed',sans-serif;font-weight:600;text-transform:uppercase;letter-spacing:.04em;font-size:16px}
.kw-strip span.hot{background:var(--amber)}

/* What you get */
.get{background:var(--white)}
.get-grid{display:grid;grid-template-columns:repeat(2,1fr);gap:2px;background:var(--charcoal);border:2px solid var(--charcoal);margin-top:36px}
.get-cell{background:var(--slab);padding:26px}
.get-cell h3{font-size:22px;margin-bottom:8px}
.get-cell p{font-size:16px;color:#3a3d41}
.price-line{margin-top:28px;font-family:'Barlow Condensed',sans-serif;font-weight:700;text-transform:uppercase;font-size:clamp(24px,3vw,32px)}
.price-line span{color:var(--amber);background:var(--charcoal);padding:2px 12px}

/* Straight talk */
.straight{background:var(--charcoal);color:var(--white)}
.straight h2{color:var(--white)}
.straight .section-lede{color:#c9cbce}
.straight ul{margin-top:28px;list-style:none;max-width:62ch}
.straight li{padding:14px 0 14px 34px;border-top:1px solid #2c2f33;position:relative;font-size:17px}
.straight li::before{content:"";position:absolute;left:0;top:22px;width:18px;height:8px;background:var(--amber)}

/* Steps */
.steps-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:24px;margin-top:36px}
.step h3{font-size:22px;margin:12px 0 8px}
.step .marker{font-family:'Barlow Condensed',sans-serif;font-weight:700;font-size:20px;background:var(--charcoal);color:var(--amber);display:inline-block;padding:4px 12px}
.step p{font-size:16px;color:#3a3d41}

/* Case study */
.case{background:var(--charcoal);color:var(--white)}
.case h2{color:var(--white);max-width:30ch}
.case .section-lede{color:#c9cbce}
.case-head{display:grid;grid-template-columns:1.2fr .8fr;gap:44px;align-items:start;margin-top:8px}
.case-head .prose p{color:#c9cbce}
.case-facts{border:2px solid var(--amber);padding:22px 24px;background:#25282c}
.case-facts dl{display:grid;grid-template-columns:auto 1fr;gap:11px 16px;font-size:15px;margin:0}
.case-facts dt{font-family:'Barlow Condensed',sans-serif;font-weight:700;text-transform:uppercase;letter-spacing:.06em;color:var(--amber);white-space:nowrap}
.case-facts dd{color:#e4e6e8;margin:0}
.case-quote{margin-top:24px;border-left:4px solid var(--amber);padding:2px 0 2px 18px;font-size:18px;color:#e4e6e8}
.case-quote cite{display:block;margin-top:10px;font-style:normal;font-size:14px;color:var(--steel-lift)}
.gallery{display:grid;grid-template-columns:repeat(3,1fr);gap:12px;margin-top:38px}
.gallery figure{margin:0;background:#25282c}
.gallery img{display:block;width:100%;height:auto;aspect-ratio:4/3;object-fit:cover}
.gallery figcaption{font-family:'Barlow Condensed',sans-serif;font-weight:600;text-transform:uppercase;letter-spacing:.06em;font-size:13px;color:var(--steel-lift);padding:8px 2px 0}
.show-you{margin-top:34px;border:2px solid var(--amber);background:#25282c;padding:26px 30px}
.show-you h3{font-size:clamp(21px,2.5vw,27px);color:var(--white);margin-bottom:12px;max-width:32ch}
.show-you p{font-size:17px;color:#e4e6e8;max-width:70ch;margin-bottom:14px}
.show-you .btn{margin-top:6px}
.serp-caveat{font-size:15px;color:var(--steel-lift);border-left:3px solid #3a3d41;padding-left:16px;margin-top:16px;max-width:66ch}
.case-note{margin-top:30px;font-size:15px;color:var(--steel-lift);max-width:74ch}

/* Timeline (about page) */
.timeline{list-style:none;max-width:62ch;margin-top:28px}
.timeline li{padding:16px 0 16px 34px;border-top:1px solid var(--slab-dark);position:relative}
.timeline li::before{content:"";position:absolute;left:0;top:24px;width:18px;height:8px;background:var(--amber)}
.timeline .yr{font-family:'Barlow Condensed',sans-serif;font-weight:700;font-size:20px;text-transform:uppercase}

/* FAQ */
.faq{background:var(--slab)}
.faq-grid{display:grid;grid-template-columns:1fr 1fr;gap:2px;background:var(--charcoal);border:2px solid var(--charcoal);margin-top:36px}
.faq-item{background:var(--white);padding:24px 26px}
.faq-item h3{font-size:21px;margin-bottom:9px}
.faq-item p{font-size:16px;color:#3a3d41}

/* CTA / form */
.cta{background:var(--white)}
.cta form{margin-top:32px;display:grid;grid-template-columns:1fr 1fr;gap:16px;max-width:720px}
.cta label{font-weight:600;font-size:15px;display:block;margin-bottom:6px}
.cta input,.cta select,.cta textarea{width:100%;padding:12px;border:2px solid var(--charcoal);font-family:'Barlow',sans-serif;font-size:16px;background:var(--white)}
.cta .full{grid-column:1/-1}
.cta textarea{resize:vertical;min-height:84px}
.cta .fine{font-size:14px;color:#5f6367;margin-top:10px}
.hp{position:absolute;width:1px;height:1px;padding:0;margin:-1px;overflow:hidden;clip:rect(0 0 0 0);clip-path:inset(50%);white-space:nowrap;border:0}

/* CTA band */
.band{background:var(--amber);padding:40px 0}
.band .wrap{display:flex;align-items:center;justify-content:space-between;gap:20px;flex-wrap:wrap}
.band h2{margin:0;font-size:clamp(26px,3.4vw,36px)}
.band .btn{background:var(--charcoal);color:var(--white)}
.band .btn:hover{background:#33363b}

footer{background:var(--charcoal);color:#c9cbce;padding:28px 0;font-size:14px}
footer .wrap{display:flex;justify-content:space-between;gap:16px;flex-wrap:wrap}
footer a{color:#c9cbce}
footer a:hover{color:var(--amber)}
footer .legal{width:100%;margin-top:10px;font-size:13px;color:var(--steel-lift)}

@media (pointer:coarse){
  .nav a,.phone-link{min-height:44px;display:inline-flex;align-items:center}
  .cta .fine a{display:inline-block;min-height:44px;line-height:44px;font-weight:600}
  .fair-prose a{display:inline-block;min-height:44px;line-height:26px;padding:9px 0}
  .hero .sub-cta a{display:inline-block;min-height:44px;line-height:26px;padding:9px 0}
  footer a{display:inline-block;padding:10px 0;min-height:44px;line-height:24px}
  .serp li{padding-top:12px;padding-bottom:12px}
}
@media(max-width:820px){
  .hero .wrap{grid-template-columns:1fr;gap:36px}
  .proof .wrap{grid-template-columns:1fr 1fr}
  .proof .cell{border-left:none;border-top:1px solid #2c2f33}
  .math-grid,.math-grid.three,.math-grid.four,.get-grid,.steps-grid,.cta form,.case-head,.faq-grid,.vs{grid-template-columns:1fr}
  .payoff{padding:22px 24px}
  .gallery{grid-template-columns:1fr 1fr}
  section{padding:56px 0}
  .nav{gap:14px}
}
@media(max-width:520px){
  .gallery{grid-template-columns:1fr}
  .case-facts dl{grid-template-columns:1fr;gap:2px 0}
  .case-facts dd{margin-bottom:10px}
}